About
M+ is a full-service creative agency headed by Nico Marcellino. The clients we have served over the years are some of the most enlightened organizations in the world. Partnering with them, we’ve produced a remarkable canon of advertising communications and content that in itself has been part of their praise-worthy missions.
In our work for some of the leading Universities, Schools, Conservation Organizations, Foundations and Corporate Responsibility Units, we continue our quest to make the world a better place by independently creating animations, mini-documentaries, TV scripts and multi-media materials that aim to make the world something more.
If you work for an organization proud of what you’re doing to make the world a more sustainably peaceful and prosperous place, please let us know about it. Let’s start a conversation. A brilliant result can follow.
Recent Work
Columbia College
75th Annual Alexander Hamilton Award Dinner
Our film honoring financier and philanthropist George Van Amson (CC’74). George encapsulates his approach to philanthropy this way. “It’s easing the pain. And spreading the joy.”
College Board
Videos for the SATs, APs and Other Programs
We have produced dozens of videos for the College Board, a not-for-profit organization whose mission is to expand students access to higher education. Here are some examples.
NewYork-Presbyterian
Dalio Center Research Grantees
This video series profiles recipients of a Dalio Center Research grant program that funds innovative research that directly advances efforts to reduce health inequities and disparities.
Sanctuary for Families
40th Anniversary Gala
Dedicated to the safety, healing and self-determination of victims of domestic violence and gender violence, Sanctuary strives to create a world in which freedom from gender violence is a basic human right.
Friends Seminary
2025 Benefit: Moved to Speak
Friends Seminary is the oldest continuously coeducational school in New York City. Each year, the community comes together at the Benefit Auction to celebrate and support their school and community.
Alfred E. Smith Memorial Foundation
77th Anniversary Video
The legendary Dinner honors presidents, prime ministers, and luminaries who have taken the sting out of American politics with humorous jousting. Narrated by Pulitzer Prize-winning columnist, Peggy Noonan.
Columbia School of the Arts
Writing Program: Omnibus Video
Columbia's MFA in Writing Program, situated in the writing capital of the world, is world-renowned for its rigorous approach to literary instruction and for its faculty of acclaimed writers and editors.
New York Bankers Association
125th Anniversary Video
This video celebrates the 125th Anniversary of the New York Bankers Association, illustrating what happens when rivals work together for the common good, to advocate for what we call “fervent moderation.”
Marymount Manhattan College
Fine and Performing Arts Video
This video –an entirely silent piece punctuated by powerful drum corps music– profiles Marymount's dynamic visual and performing arts programs entirely through rich visuals.
Bank Street School for Children
Auction Fundraising Video
Bank Street School for Children's most recent annual auction fundraising video celebrates the school's commitment to music education and highlights several student performances.
ArtWorks
Institutional Profile Video
ArtWorks opens the minds of young inquisitive children to the world of art, visiting public school classrooms and lead highly interactive workshops on architecture, sculpture, painting and decorative arts.
Inner-City Scholarship Fund
Website
Inner-City Scholarship Fund provides families with demonstrable financial needs the opportunity to give their children a quality, values-based K-12 Catholic education within the Archdiocese of New York.
Hopkins School
Athletic Challenge Video
Hopkins is the nation’s third oldest independent school. It has evolved over three and half centuries into a vibrant hub of intellectual curiosity and a positive and welcoming environment for all of their student-athletes.
Barnard College
Annual Fund video – “You Make Every Day”
Following the new theme of the Barnard Annual Fund, this video focuses on how every gift from the Barnard community adds up to create the full Barnard experience for students.
Clients
- The Al Smith Memorial Foundation
- The Archdiocese of New York
- Barnard College
- Bank Street College
- Bank Street School for Children
- Bank Street Graduate School
- The Bruce Museum
- The Cardinals Annual Stewardship Appeal
- Champions for Quality Education
- The College Board
- Columbia College
- Columbia Grammar & Preparatory School
- Columbia Institute of Human Nutrition
- Columbia School of the Arts
- Dalio Center for Health Justice - NewYork-Presbyterian
- Friends Seminary
- Hansen Philanthropic Solutions
- Hopkins School
- Inner-City Scholarship Fund
- Liberty Science Center
- Marymount Manhattan College
- The Mountaintop Arboretum
- NAC: New Alternatives for Children
- Nassau County Museum of Art
- National Association of
Secondary School Principals
- New York Bankers Association
- NewYork–Presbyterian Hospital
- The Norman Rockwell Museum
- Sanctuary for Families
- Tennessee Performing Arts Center
- UJA-Federation of New York
- VNS Health
- The Windward School
- yOttOy